Search at the bottom
A fresh solution enhancing user experience
Introduction
In this presentation, we will discuss the insights we gained from users regarding the placement of the search feature at the bottom of the grocery delivery app.
Research Scenarios and Goals
Test the Navigation
To determine if users can find the necessary menu item without a bottom tab bar, we asked them to locate the order history section from the new main screen.
Assess User Opinions on Bottom-Mounted Search
The primary scenario involved users searching for milk and adding it to their cart to gather insights on their preferences regarding the new search placement.
Below are several screens in a prototype
Research Findings
User Quotes
''Everything I need is right here, and there's nothing unnecessary. Everything else is hidden in the menu.''
''The search function was already convenient in the previous app, but the new solution makes it more interesting and modern. Everything is within reach.''
Overall, the user feedback has been positive, and we are confident that this new update will elevate the grocery shopping experience for our customers.
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